
What Matters Offers
Strategic thinking – creating marketing strategies that build communities around brands, increasing engagement and actively influencing customer conversions.
Relationship building
Left field, innovative solutions to client challenges by spotting and acting on commercial potential.
Entrepreneurial thinking
Extensive experience in cross-platform migration and integration.
Commercial and creative content marketing, as well as active PR delivery.
Thorough knowledge of the media economy (local and international), coupled with a genuine passion for content marketing.
Our client base is diverse, and we currently work in the following sectors:
- Aviation
- Water & Fuel Filtration
- Training
- Hospitality
- Geomatics
- Architecture
- Insurance
- Events & Production
Our services include:
- Media strategy – Online, print, radio, television, events & conferences
- Media planning
- Content creation: Words, design, and video production across:
Websites – Builds, content generation and maintenance
Social media platforms – Focussing on LinkedIn, Facebook, Instagram, TikTok and X
Print media – Long and short-form thought leadership and advertorials
Radio – Pitching
Podcasts – Video and audio production, editing and publishing
Newsletters – End-to-end B2B, B2C and Internal Communications
- Crisis Communications
- Traditional PR – Above and below the line
- Media training
jason@matters.co.za – +27 (0)82 555 5993